Famous mascots keeping up with new social media trends
Published June 18, 2012 | 
Everywhere we look we find a wide range of brand mascots that have an identifiable character, funny catchphrase or catchy jingle. Some of them we remember from our childhoods and others have just recently become prominent within the minds of consumers, but what do mascots do for brands?
By having a mascot it allows a brand to be distinguished in even the most cluttered advertising. Over the years they have served as the backbone of companies that are striving for a quality social image.
Here are some of the brand mascots that have stood out in our minds throughout time:
Now that these brands are established within the market, what can they do to keep up with the competition through social media?
Posted in Branding, Services, Social Media | 
advertising, Branding, Brands, Business, Company, market, marketing, Mascots, Social, social media, target audience | 
Leave a commentGoogle + Local gives businesses great social opportunities
Published June 14, 2012 | 
Businesses can use Google+ badges to direct traffic to their Google+ pages.
Google Places has undergone a few changes in hopes of becoming more social. Google + Local pages officially replace Google Places this month. While the new format may seem disorienting at first, many say that the changes are for the better. The two different formats have five noteworthy differences, including: Continue reading
Posted in News, Social Media | Business, google, Google Places, Local, social media | Leave a commentFacebook reveals changes for business pages
Published June 4, 2012 | Posted in News, Social Media | Business, Facebook, HootSuite, Pages, profile, Social, social media, SocialOomph | Leave a comment
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